Serums & Treatments for Menopausal Skin

Targeted active ingredients for the pigmentation, fine lines and texture changes that come with falling estrogen.

Cleansers

A gentler way to cleanse. Designed for sensitive, hormonally changing skin.

Genova Skincare Products Applicator Genova Ion Applicator

Meet the Genova Ion Applicator

Active ingredients only work if your skin can absorb them.


During perimenopause and menopause, falling estrogen levels can reduce your skin's ability to absorb active ingredients effectively. The Genova Ion Applicator uses gentle galvanic ion technology to help drive serums and treatments deeper into the skin, so the actives you're applying have a better chance of doing their job.

Shop Ion Applicator

Is Genova Skincare Right for You?

Genova Skincare was developed specifically for women navigating perimenopause and menopause - not as a general anti-ageing brand, but as a targeted response to what falling estrogen actually does to skin. Every formula is Australian-made, dermatologically tested, and built around active ingredients with a documented evidence base.

Genova may be a good fit if your skin feels drier, thinner or more sensitive than it did a few years ago, if products that used to work have stopped working, or if you want actives that address hormonal skin changes rather than just surface hydration.

It may not be the right fit if you're looking for a general moisturiser, have a diagnosed skin condition requiring medical treatment, or prefer fragrance-heavy luxury skincare.

Not sure where to start? The Ageing Skin collection is the best entry point for menopausal skin concerns.

Explore Ageing Skincare

Latest Skincare Articles from Genova

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  • Australian woman over 50 weighing HIFU for menopausal jawline firming

    HIFU and Ultherapy vs Firming Skincare for Menopausal Skin

    HIFU and Ultherapy use focused ultrasound to reach the SMAS layer deep beneath the skin, supporting collagen response that lifts mild laxity over months. Firming skincare works at the surface and upper dermis through peptide signalling. For menopausal skin, the...

    HIFU and Ultherapy vs Firming Skincare for Menopausal Skin

    HIFU and Ultherapy use focused ultrasound to reach the SMAS layer deep beneath the skin, supporting collagen response that lifts mild laxity over months. Firming skincare works at the surface and upper dermis through peptide signalling. For menopausal skin, the...

  • Australian woman over 50 building weekly home routine versus Hydrafacial

    Hydrafacial vs At-Home Routine for Menopausal Skin

    Hydrafacial is a multi-step in-clinic facial that exfoliates, extracts and infuses serums in one 30 to 45 minute session. A weekly at-home routine delivers similar layers over time at lower cost with no appointment. For menopausal skin, the two are...

    Hydrafacial vs At-Home Routine for Menopausal Skin

    Hydrafacial is a multi-step in-clinic facial that exfoliates, extracts and infuses serums in one 30 to 45 minute session. A weekly at-home routine delivers similar layers over time at lower cost with no appointment. For menopausal skin, the two are...

  • Australian woman over 45 considering radiofrequency device for menopausal skin

    Radiofrequency vs Peptide Skincare for Menopausal Skin

    Radiofrequency (RF) heats deeper layers of the skin to support collagen and elastin. At-home RF devices deliver a mild dose for regular use; in-clinic RF reaches further faster across a series of sessions. Daily peptide skincare works on the upper...

    Radiofrequency vs Peptide Skincare for Menopausal Skin

    Radiofrequency (RF) heats deeper layers of the skin to support collagen and elastin. At-home RF devices deliver a mild dose for regular use; in-clinic RF reaches further faster across a series of sessions. Daily peptide skincare works on the upper...

  • Australian woman over 45 examining menopausal pigmentation in bathroom mirror

    IPL vs Brightening Serum for Menopausal Pigmentation

    IPL (intense pulsed light) and at-home brightening serums target menopausal pigmentation through different mechanisms. IPL uses pulsed light to break up surface pigment over a series of sessions. Brightening serums work on the pigment-production pathway over weeks of consistent use....

    IPL vs Brightening Serum for Menopausal Pigmentation

    IPL (intense pulsed light) and at-home brightening serums target menopausal pigmentation through different mechanisms. IPL uses pulsed light to break up surface pigment over a series of sessions. Brightening serums work on the pigment-production pathway over weeks of consistent use....

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  • Dermatologically tested, Australian made skin care products

    Dermatologically Tested

    Tested on sensitive, hormonally changing skin


    Every Genova formula has been evaluated by independent European dermatological laboratories and certified non-irritating. Because menopausal skin is more reactive, we test for the skin you actually have, not a 25-year-old baseline.

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  • Australian made skin care products not tested on animals

    Not Tested on Animals

    Cruelty-free, full stop


    No Genova product or ingredient is tested on animals at any stage of development. This commitment is maintained across every supplier in our chain, from raw materials to finished formulations.

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  • Australian made skin care products designed for maturing and ageing skin

    Australian Made & Owned

    Formulated and made in Australia

    Genova Skincare is designed, formulated, and manufactured in Australia. Local production means tighter quality control, fresher batches, and formulations developed for Australian conditions, not adapted from a European or American baseline.

    Read more 
The Science of Genova