Serums & Treatments for Menopausal Skin

Targeted active ingredients for the pigmentation, fine lines and texture changes that come with falling estrogen.

Cleansers

A gentler way to cleanse. Designed for sensitive, hormonally changing skin.

Genova Skincare Products Applicator Genova Ion Applicator

Meet the Genova Ion Applicator

Active ingredients only work if your skin can absorb them.


During perimenopause and menopause, falling estrogen levels can reduce your skin's ability to absorb active ingredients effectively. The Genova Ion Applicator uses gentle galvanic ion technology to help drive serums and treatments deeper into the skin, so the actives you're applying have a better chance of doing their job.

Shop Ion Applicator

Is Genova Skincare Right for You?

Genova Skincare was developed specifically for women navigating perimenopause and menopause - not as a general anti-ageing brand, but as a targeted response to what falling estrogen actually does to skin. Every formula is Australian-made, dermatologically tested, and built around active ingredients with a documented evidence base.

Genova may be a good fit if your skin feels drier, thinner or more sensitive than it did a few years ago, if products that used to work have stopped working, or if you want actives that address hormonal skin changes rather than just surface hydration.

It may not be the right fit if you're looking for a general moisturiser, have a diagnosed skin condition requiring medical treatment, or prefer fragrance-heavy luxury skincare.

Not sure where to start? The Ageing Skin collection is the best entry point for menopausal skin concerns.

Explore Ageing Skincare

Latest Skincare Articles from Genova

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  • Woman in her 50s applying a clear hydrating serum to damp skin in front of a morning bathroom mirror

    Hyaluronic Acid for Menopausal Skin: Does It Work After 50?

    Hyaluronic acid (HA) is one of the most hydrating ingredients in skincare, and it becomes more useful after menopause, not less. Research suggests natural skin HA can drop by around 50 per cent by age 50, which is part of...

    Hyaluronic Acid for Menopausal Skin: Does It Work After 50?

    Hyaluronic acid (HA) is one of the most hydrating ingredients in skincare, and it becomes more useful after menopause, not less. Research suggests natural skin HA can drop by around 50 per cent by age 50, which is part of...

  • Woman in her 50s smoothing a rich cream along her jawline in front of a softly lit Australian bathroom window

    Best Moisturiser for Menopausal Skin in Australia

    The moisturiser that worked at 35 often stops working at 55. Menopausal skin loses oil, water, and collagen simultaneously, so it needs a richer formula with ceramides, peptides, and humectants rather than a light gel. Research suggests women can lose...

    Best Moisturiser for Menopausal Skin in Australia

    The moisturiser that worked at 35 often stops working at 55. Menopausal skin loses oil, water, and collagen simultaneously, so it needs a richer formula with ceramides, peptides, and humectants rather than a light gel. Research suggests women can lose...

  • Close-up of a woman in her 50s gently pressing a ceramide-rich cream into her cheek in soft natural light

    Menopausal Skin Barrier Repair: What Actually Works

    The skin barrier is the top layer that holds water in and keeps irritants out, and it weakens significantly during menopause. Falling estrogen reduces ceramides, natural oils, and skin lipids, so water escapes faster and products start to sting. Research...

    Menopausal Skin Barrier Repair: What Actually Works

    The skin barrier is the top layer that holds water in and keeps irritants out, and it weakens significantly during menopause. Falling estrogen reduces ceramides, natural oils, and skin lipids, so water escapes faster and products start to sting. Research...

  • Woman in her 50s pressing a lightweight serum into her cheeks in front of a bathroom mirror in soft morning light

    Niacinamide for Menopausal Skin

    Niacinamide is a form of vitamin B3 that addresses several menopausal skin concerns simultaneously. Research suggests a 5 per cent concentration may help reduce pigmentation, support the skin barrier, calm redness, and soften fine lines with 8 to 12 weeks...

    Niacinamide for Menopausal Skin

    Niacinamide is a form of vitamin B3 that addresses several menopausal skin concerns simultaneously. Research suggests a 5 per cent concentration may help reduce pigmentation, support the skin barrier, calm redness, and soften fine lines with 8 to 12 weeks...

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  • Dermatologically tested, Australian made skin care products

    Dermatologically Tested

    Tested on sensitive, hormonally changing skin


    Every Genova formula has been evaluated by independent European dermatological laboratories and certified non-irritating. Because menopausal skin is more reactive, we test for the skin you actually have, not a 25-year-old baseline.

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  • Australian made skin care products not tested on animals

    Not Tested on Animals

    Cruelty-free, full stop


    No Genova product or ingredient is tested on animals at any stage of development. This commitment is maintained across every supplier in our chain, from raw materials to finished formulations.

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  • Australian made skin care products designed for maturing and ageing skin

    Australian Made & Owned

    Formulated and made in Australia

    Genova Skincare is designed, formulated, and manufactured in Australia. Local production means tighter quality control, fresher batches, and formulations developed for Australian conditions, not adapted from a European or American baseline.

    Read more 
The Science of Genova