Confident mature woman representing Genova Skincare science-led menopausal skincare

Formulated for Menopausal Skin

Menopause changes the way your skin behaves - not because of age, but because of hormones. Falling estrogen reduces collagen, slows cell turnover, and weakens the skin barrier. Genova Skincare is formulated specifically for these changes, with active ingredients chosen for their evidence base, not their marketing appeal.

Serums & Treatments for Menopausal Skin

Targeted active ingredients for the pigmentation, fine lines and texture changes that come with falling estrogen.

Cleansers

A gentler way to cleanse. Designed for sensitive, hormonally changing skin.

Genova Skincare Products Applicator Genova Ion Applicator

Active ingredients only work if your skin can absorb them.


During perimenopause and menopause, falling estrogen levels can reduce your skin's ability to absorb active ingredients effectively. The Genova Ion Applicator uses gentle galvanic ion technology to help drive serums and treatments deeper into the skin, so the actives you're applying have a better chance of doing their job.

Shop Ion Applicator

Is Genova Skincare Right for You?

Genova Skincare was developed specifically for women navigating perimenopause and menopause - not as a general anti-ageing brand, but as a targeted response to what falling estrogen actually does to skin. Every formula is Australian-made, dermatologically tested, and built around active ingredients with a documented evidence base.

Genova may be a good fit if your skin feels drier, thinner or more sensitive than it did a few years ago, if products that used to work have stopped working, or if you want actives that address hormonal skin changes rather than just surface hydration.

It may not be the right fit if you're looking for a general moisturiser, have a diagnosed skin condition requiring medical treatment, or prefer fragrance-heavy luxury skincare.

Not sure where to start? The Ageing Skin collection is the best entry point for menopausal skin concerns.

Explore Ageing Skincare

Latest Skincare Articles from Genova

View all
  • A woman with cellulit applying cream

    8-Week Cellulite Routine After 40: The Simplest Plan That Actually Sticks

    If you've noticed cellulite on thighs, legs or buttocks becoming more visible after 40, you're seeing what happens when skin thins, dries out, and loses elasticity during perimenopause and menopause. Cellulite is extremely common. The texture isn't new - it's...

    8-Week Cellulite Routine After 40: The Simplest Plan That Actually Sticks

    If you've noticed cellulite on thighs, legs or buttocks becoming more visible after 40, you're seeing what happens when skin thins, dries out, and loses elasticity during perimenopause and menopause. Cellulite is extremely common. The texture isn't new - it's...

  • Silicone scar gel and silicone sheet side by side on marble surface, comparing two scar treatment formats

    Silicone Scar Gel vs Silicone Sheets: Which Is Better for Your Scar?

    Clinical research shows no significant difference in effectiveness between silicone scar gel and silicone sheets. Both formats regulate collagen production and maintain scar hydration, which are the two mechanisms that matter most for scar improvement. The real difference is practical:...

    Silicone Scar Gel vs Silicone Sheets: Which Is Better for Your Scar?

    Clinical research shows no significant difference in effectiveness between silicone scar gel and silicone sheets. Both formats regulate collagen production and maintain scar hydration, which are the two mechanisms that matter most for scar improvement. The real difference is practical:...

  • Woman gently touching her forearm to check a healing scar, soft natural light in a calm bathroom setting

    How Long Do Scars Take to Fade? Realistic Timelines by Scar Type

    Most scars take 12 to 18 months to reach their final appearance, though some continue to change for up to 2 years. The timeline varies significantly depending on scar type, location, your age and how you care for the healing...

    How Long Do Scars Take to Fade? Realistic Timelines by Scar Type

    Most scars take 12 to 18 months to reach their final appearance, though some continue to change for up to 2 years. The timeline varies significantly depending on scar type, location, your age and how you care for the healing...

  • Woman gently resting hands on lower abdomen after c-section, soft natural light in a calm bathroom setting

    C-Section Scar Care: A Stage-by-Stage Healing Guide

    A caesarean scar goes through several healing stages over 12 to 18 months. Proper wound care in the early weeks, followed by scar massage and evidence-based treatments such as medical-grade silicone gel, can help your scar heal flatter, softer, and...

    C-Section Scar Care: A Stage-by-Stage Healing Guide

    A caesarean scar goes through several healing stages over 12 to 18 months. Proper wound care in the early weeks, followed by scar massage and evidence-based treatments such as medical-grade silicone gel, can help your scar heal flatter, softer, and...

1 4
View all
  • Dermatologically tested, Australian made skin care products

    Dermatologically Tested

    Tested on sensitive, hormonally changing skin


    Every Genova formula has been evaluated by independent European dermatological laboratories and certified non-irritating. Because menopausal skin is more reactive, we test for the skin you actually have, not a 25-year-old baseline.

    Read more 
  • Australian made skin care products not tested on animals

    Not Tested on Animals

    Cruelty-free, full stop


    No Genova product or ingredient is tested on animals at any stage of development. This commitment is maintained across every supplier in our chain, from raw materials to finished formulations.

    Read more 
  • Australian made skin care products designed for maturing and ageing skin

    Australian Made & Owned

    Formulated and made in Australia

    Genova Skincare is designed, formulated, and manufactured in Australia. Local production means tighter quality control, fresher batches, and formulations developed for Australian conditions, not adapted from a European or American baseline.

    Read more 
The Science of Genova