Genova Skincare Blog
How to Tell If Your Skin Needs Support - Not Another Active
When actives stop working after 40, the problem is rarely strength. It's timing. After midlife, the instinctive response to stalled progress is usually the same: add something stronger. A higher percentage retinoid. More frequent exfoliation. A new serum that promises...
How to Tell If Your Skin Needs Support - Not Another Active
When actives stop working after 40, the problem is rarely strength. It's timing. After midlife, the instinctive response to stalled progress is usually the same: add something stronger. A higher percentage retinoid. More frequent exfoliation. A new serum that promises...
Why More Skincare Isn't Better After 40: When Reduction Becomes the Intervention
Quick Summary: After 40, skin's ability to process multiple products diminishes while penetration becomes less predictable. Complex routines often create inflammatory overload rather than improvement. Reducing products isn't minimalism; it's creating the stable conditions necessary for skin to respond effectively....
Why More Skincare Isn't Better After 40: When Reduction Becomes the Intervention
Quick Summary: After 40, skin's ability to process multiple products diminishes while penetration becomes less predictable. Complex routines often create inflammatory overload rather than improvement. Reducing products isn't minimalism; it's creating the stable conditions necessary for skin to respond effectively....
How Hormonal Changes During Menopause Affect the Skin
Hormonal Changes You’ve been using the same moisturiser for years. It’s worked perfectly - until recently. Now your skin feels tight by lunchtime. Products that never caused problems suddenly sting. Your face looks flushed after your evening routine, and you’re...
How Hormonal Changes During Menopause Affect the Skin
Hormonal Changes You’ve been using the same moisturiser for years. It’s worked perfectly - until recently. Now your skin feels tight by lunchtime. Products that never caused problems suddenly sting. Your face looks flushed after your evening routine, and you’re...
Why “Gentle” Skincare Isn’t Always Enough After 40
When gentleness stops delivering results For many women, the skincare advice after 40 sounds reassuringly simple: use gentler products. And for a while, that works. Skin calms. Irritation reduces. Sensitivity feels manageable again. But over time, another frustration often appears....
Why “Gentle” Skincare Isn’t Always Enough After 40
When gentleness stops delivering results For many women, the skincare advice after 40 sounds reassuringly simple: use gentler products. And for a while, that works. Skin calms. Irritation reduces. Sensitivity feels manageable again. But over time, another frustration often appears....
Why Your Skincare Stops Working During Perimenopause
You’ve been using the same moisturiser for years. It’s worked perfectly - until recently. Now your skin feels tight by lunchtime. Products that never caused problems suddenly sting. Your face looks flushed after your evening routine, and you’re not sure...
Why Your Skincare Stops Working During Perimenopause
You’ve been using the same moisturiser for years. It’s worked perfectly - until recently. Now your skin feels tight by lunchtime. Products that never caused problems suddenly sting. Your face looks flushed after your evening routine, and you’re not sure...
Do Active Ingredients Slow Healing on Mature Skin?
When skincare starts to feel like it’s working against your skin – not for it Many women notice a shift sometime after 40. Products that once delivered visible results may now begin to feel irritating. Redness lingers longer than expected....
Do Active Ingredients Slow Healing on Mature Skin?
When skincare starts to feel like it’s working against your skin – not for it Many women notice a shift sometime after 40. Products that once delivered visible results may now begin to feel irritating. Redness lingers longer than expected....