Allantoin is a gentle skincare ingredient derived from the comfrey plant. It is included in Genova Active Foaming Cleanser for its soothing and moisturising properties, and is well-tolerated by most skin types, including sensitive and reactive skin.

How Does It Work?

  • Supports Skin Hydration - Allantoin is formulated to help support the skin's natural moisture retention, contributing to a softer, more comfortable skin feel with regular use.
  • May Help Reduce Visible Redness - Designed to help support skin comfort and may contribute to a calmer-looking complexion, particularly for dry or reactive skin types.
  • Supports Skin Comfort During Cleansing - Included to help offset any drying effect associated with cleansing, supporting a more balanced, comfortable skin feel after use.
  • Well-Tolerated Across Skin Types - Allantoin is considered gentle enough for use in daily skincare formulas, including those designed for sensitive or reactive skin.

Who Is It For?

Allantoin is included in Genova Active Foaming Cleanser for women with dry, sensitive, or reactive skin - particularly those experiencing increased skin sensitivity associated with hormonal changes during perimenopause and menopause, when the skin's barrier function can become more vulnerable.

Why It's Included in Genova Active Foaming Cleanser

  • Designed to support skin comfort and hydration during and after cleansing
  • May help reduce the visible appearance of redness associated with dry or reactive skin
  • Well-tolerated by sensitive skin types with consistent daily use
  • Suitable for use in daily cleansing formulas. Results vary from person to person.